Report No. MM-821            MASS MEDIA ACTION              
April 28, 1994


         EIGHT RADIO STATIONS IN UPSTATE NEW YORK GRANTED LICENSE
       RENEWALS, SUBJECT TO SANCTIONS INCLUDING SHORT-TERM
RENEWAL,
                    FORFEITURES & REPORTING CONDITIONS

     Following review of their respective EEO (Equal Employment
Opportunity) programs, the Commission has granted, subject to
sanctions and remedies, the license renewal applications to the
following New York licensees: Beacon Broadcasting Corporation,
for
stations WBNR(AM)/WSPK(FM); Culver Broadcasting Corporation,
Inc.,
for station WLVL(AM); Great Lakes Wireless Talking Machine
Company,
for station WZSH(FM); Eagle Broadcasting Company, for stations
WHCU(AM)/WYXL(FM); and Historic Hudson Valley Radio, Inc., for
stations WGHQ(AM)/WBPM(FM).  The National Association for the
Advancement of Colored People (NAACP) petitioned each
application.

     The Commission has renewed the licenses of WBNR(AM)/WSPK(FM)
subject to reporting conditions.  The Commission said that based
on
its review of the record, it found that grant of the renewals
would
be in the public interest.  It said that the licensee made
efforts
to recruit minorities and attracted and hired minority applicants
during the license term.  However, the licensee failed to self-
assess its program adequately.  Despite modification of its
recruitment sources, the licensee of WBNR(AM)/WSPK(FM) failed to
consistently use its minority-specific sources to attract
minorities to its job pools.

     The Commission has renewed the license of WLVL(AM) subject
to
reporting conditions and a Notice of Apparent Liability (NAL) for
$12,000.  The sanctions are based on the licensee's failure to
engage in recruiting efforts so as to attract an adequate pool of
minority applicants for a substantial number of its seven
full-time
jobs.  Further EEO conduct indicating a particular type of
deficiency also contributed to the imposed sanctions.  In this
regard, the specific deficiency was the licensee's failure to
recruit for at least a third of its positions.  However, in
evaluating the overall sanction, the Commission considered the
size
of the relevant minority labor force.


                                  (over)




                                    -2-

     The Commission has renewed the license of WZSH(FM) subject
to
reporting conditions.  The Commission said that based on its
review
of the record, it found that grant of the renewal would be in the
public interest.  It said that the licensee made efforts to
recruit
minorities and attracted and hired minority applicants during the
license term.  However, reporting conditions are warranted to
improve WZSH(FM)'s self-assessment and record-keeping.

     The Commission has renewed the licenses of WHCU(AM)/WYXL(FM)
subject to reporting conditions and an NAL for $6,250.  The
sanctions are based on the licensee's failure to engage in
recruiting efforts so as to attract an adequate pool of minority
applicants for a substantial number of its 27 full-time jobs. 
Further EEO conduct indicating particular types of deficiencies
also contributed to the imposed sanctions.  In this regard,
specific deficiencies include the licensee's failure to recruit
for
at least a third of its positions and inadequate efforts given
the
large number of hiring vacancies.  However, in evaluating the
overall sanction, the Commission did give the licensee credit for
recruitment efforts which resulted in minority hires and job
offers.  The Commission also considered the licensee's minority
employment record, as well as the size of the relevant minority
labor force.

     The Commission has renewed the licenses of WGHQ(AM)/WBPM(FM)
for a short term subject to reporting conditions and an NAL for
$25,000.  The sanctions are based on the licensee's failure to
engage in recruiting efforts so as to attract an adequate pool of
minority applicants for a substantial number of its 35 full-time
jobs.  Further EEO conduct indicating particular types of
deficiencies also contributed to the imposed sanctions.  In this
regard, specific deficiencies include the licensee's failure to
recruit for at least a third of its positions and inadequate
efforts given the large number of hiring vacancies.

     Action by the Commission April 11, 1994, by Memorandum
Opinion
and Order and Notices of Apparent Liability (FCC 94-85). 
Chairman
Hundt, Commissioners Quello and Barrett.

                                   -FCC-

     News Media contact: Susan Sallet at (202) 632-5050.
     Mass Media Bureau contact: Roderick K. Porter at (202) 632-
6460.