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California Broadband Pilot Program Projects

Nexus

Nexus, in partnership with Connect Ohio, will test the effect of subsidy amounts and digital literacy on adoption by giving one group of subscribers a $15 subsidy, a second group $20 and a third no subsidy (groups are offered plans based on zip code).  These subsidies will lower the offered price by the subsidy amount for a menu of plans, which are varied based on usage limits.  By allowing customers to select their usage limits, Nexus will be able to report subscribers’ willingness to pay for data limit increases and also learn if subscribers were satisfied retrospectively with their choice. 

Nexus Communications, Inc. | Pilot Application | Supplement

For more information contact:  800-248-0204

Published: July 10, 2013 Updated: July 15, 2013
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